12/20/24

Blu Warta - Original Rugged Authentic


What's it called when you're so of something that it's as much a part of you as you are of it? As far I can tell, that was Blu Warta's relationship with hip-hop. This mixtape's title speaks to that. Coopting commercial jingles and tags was a fundamental component of the first raps, even pre-dating the phrase hip-hop. Before the orders come the advertisements. In the '80s, nobody beat the Biz. In the '90s, the Indelible MCs got their name off a marker. And in the '00s, Blu Warta lifted the title for this Smooth Denali-hosted mixtape from the only footwear arguably more synonymous with hip-hop than Adidas shell toes and Clarks Wallabees. Sadly, Warta passed away in 2005. Twenty years on, there are a number of tributes floating around. What there isn't is anything like a complete discography. So, clocking in at over 40 minutes, Original Rugged Authentic is the most comprehensive review of Blu Warta's music currently available. No false advertising, it is as described.

 

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